Product Battle Card Template
Download a free sales battle cards template to enable your sales team and win more deals.
Product battle card template. Forte consultancy group developed nine sections for battle cards a few years back and company executives and industry experts still point to them as one of the best frameworks for developing battle cards. But sales battle cards have also become increasingly important as sales cycles have grown more complicated and features have become easier to replicate. Competitive battlecard templates are tricking you. A good battle card is easy to scan and will provide a sales person with specific information about a competitor along with honest assessments and customer testimonials about how you stack up against a competitor.
Sales battle cards serve just one purpose. They objectively compare your products strengths and weaknesses against a specific competitive product on the market. Kevin the worlds worst sales person wants a kill sheet for a competitor. This battle card template has eight distinct sections that help declutter the information contained in them.
He explains dont confuse me with what our product does. To help sales reps convince prospects to pick you over the competition. These templates have been crafted based on best practices from a variety of companies real life battlecards. Editable professionally designed template in ppt pdf.
Battle cards are brief and a sales rep should be able to digest it in less than 5 minutes. These templates make the process of creating effective battlecards easier so that you can get straight down to helping your sales team win more competitive deals. Full page customizable product comparison. These customizable battlecards will help you.
This is all about whats happening in your industry. When my firm prepares battle cards for our clients following is an outline we often follow and adapt as necessary. Sales people love these but beware battle cards can come back to haunt you. The competitor battle card template helps sales folks be ready when faced with questions on how their product is better than the competition.
Editable professionally designed template in ppt pdf. Download a free sales battle cards template to enable your sales team and win more deals. The competitive battle card is a staple of most sales teams. When you google competitive battlecards youll get good looking word docs pdfs and powerpoints.
Comprehensive battle cards cover a lot of details. A key part of your product playbook is the competitive battle card or kill sheet.